
Namaste North
Brand, Print & Digital Marketing, Merch
Namaste North is a hot yoga studio and apparel brand based in Barrie, Ontario. They offer a culture of love, inclusivity, and well-being. We branded Namaste North in 2018 and have been working with them ever since to support the evolution of their business and their brand.
What We did:
- Yoga teacher training manual design
- Apparel design
- Packaging
- Social media templates



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Project: Yoga Teacher Training Manual
The NN team sent us a 100-page Word document, and we took on the challenge of transforming that tome into an on-brand, digestible, educational text infused with love. Because that’s the Namaste North way.
We built hierarchies of content to help give this text-heavy manual a natural, appealing flow. Then brought this manual to life visually with a non-tranditional (for a manual) design: inspired by magazine editorial style. Rich brand photography, killer typography, white space, and LOVE.
Project: Apparel Design
When Namaste North expanded their brand to include apparel, we were as excited as their customers. Over the past three years, we have conceptualized and designed tees, tanks, leggings, sweaters, sports bras, socks, hats, candles, joggers, and totes.
Project: Packaging
It was important to Namaste North that receiving a gift of apparel would feel like love before it was even opening. So we ideated and designed holiday box complete with branded tissue and sticker closure to elevate the NN gift experience.
Project: Social Media Templates
When Namaste North called us and pleaded “Please help us make our Instagram brand consistent,” we’ve never been happier to come to the rescue and never been more proud of a small business noting the importance of consistency across all media.
The NN team uses Canva to create social posts, so we designed a robust series of templates to support their team in creating brand-consistent content. These included:
- Testimonials
- Inspiring quotes
- Education
- Sales
We included a guide to managing their grid and also hosted a Brand Consistency 101 workshop with the entire NN team to teach them how to use the brand and the templates effectively.